Performing partners: Why is the multilingual outsourced press office the perfect solution for fast-growing innovative companies? Ask our expert Sven Hauser! For many years the discipline of corporate communication was considered an internal management task; located – spatially and metaphorically – one floor below the executive offices. At the beginning of the millennium, however, it became fashionable to outsource large…
Estamos viviendo una increíble época de cambios y creemos que precisamente esos cambios son una gran oportunidad para que las empresas innovadoras logren un crecimiento sostenible. PR-B (www.pr-boutique.eu) es una red de agencias europeas, cuidadosamente seleccionadas para apoyar a las pequeñas y medianas empresas, ofreciéndoles acceso a expertos profesionales en relaciones públicas y medios de comunicación. Sin los compromisos y…
PR-B: the multi-lingual storytelling boutique for innovative SMEs and their business The world is going through an incredible time of change. And we believe this change is an opportunity for innovative companies to achieve sustainable growth. PR-B is a close-knit network of European agencies and professionals, carefully selected to support small and medium-sized businesses with access to highly-experienced, senior PR…
The golden rules of writing impressive press releases Out of doubts, one of the fundamental elements of a media relations strategy is the preparation of the media kit: press kit, press release and photo gallery are the business card of a company or organization. And they are the starting point to open a dialogue with newsrooms. Here they are the…
The future is hybrid The emergency imposed by Covid-19 has led to most events planned between the second and third quarter of 2020 being cancelled. Some were postponed by a few months or even to next year. Others, however were converted into digital experiences. To gauge the extent of the economic damage, one need look no further than this figure:…
In times of change, innovative companies look for intelligent solutions. We live in such times, and they represent an opportunity. It would be presumptuous to claim that tomorrow everything will be the same as yesterday. Anyone still dreaming of this has not yet realized what is going on – and is best left asleep. That way, those who do want…
